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If you’re new to Internet Marketing you probably already realize that there are some major challenges to making money online that the ‘gurus’ failed to mention.
In this article I will (1) identify the biggest challenge you face and (2) give you some initial steps to overcome it.
But first, your biggest challenge is not:
• Information
• Products
• Niche
• List size
The market is flooded with how-to guides, videos and audios; so information is not issue.
Clickbank, PayDotCom, Commission Junction, Amazon, Ebay can supply you with literally tens of thousands of products to sell, so it is not products.
Whether it is your passion, a hobby or the latest trend, there are millions of niches available from which you can carve out online income. So, it’s not the marketplace, niche or micro-niche.
It’s a known fact that you do not need a list to make money online; although having a list can make it a lot easier.
So… if it is not the aforementioned, what is the biggest challenge you face online?
Answer… Look in the mirror! You are your biggest challenge. More precisely, it is your mindset.
Every day, thousands of well intentioned would be online marketers enter the fray hoping to make money online. Either they’ve heard about or read that anyone can make money online, and that it’s easy even if you don’t have any experience.
With high hopes they jump in, head first. So may even do a little online research, or download some free eBooks. Before you know it, they’ve built a website and then… zilch, nada, nothing!
A few weeks or maybe a few months of struggling to make it happen and they quit. (Maybe this is you, I don’t know).
The problem in the long run was with the way they were thinking about online marketing. And here is what I mean…
The vast majority of good intentioned souls that start out in Internet Marketing do so without counting the cost. Most don’t even have a business plan. They think like employees and not like business owners. They fail to plan their work and work their plan. The do not have a BUSINESS MINDSET!
Everything they do is hodge-podge, start-stop, here-there and in the end, they accomplish very little when it comes to the things that are necessary to really turn a buck on the Internet.
The average online marketer spends more time planning than they do executing a plan. (By the way, if you’re going to fail, FAIL FAST!)
It is better to work a system, make your mistakes early and discover what works and what does not, than to get stuck in analysis-paralysis reading tons of guides, watching hours of videos and laying out plans that never amount to a hill of beans.
So here is the first step of how to overcome this problem quickly and easily.
1. Planning. You must have a game plan before you do anything else. Consider this; every successful enterprise begins with a plan. It does not matter if you are a Fortune 500 company or a mom & pop operation. You need a plan. So grab a yellow pad and let’s start crafting a plan of action around some basic questions.
a. Why are you starting an online business? Be specific (and to make money is not the real answer). This is the most important question you need to answer because the answer to this question is what will sustain you during the tough times ahead. Hint: Most of the time it involves a lifestyle change. Money is merely to medium of exchange to effect the change!
b. What is it that you need the money for? Why do this as opposed to getting a part time job? Don’t rush to answer but really think about your reason.
2. What price are you willing to pay to achieve your goals? This question relates to time, effort and money. How much time are you willing to invest? How much effort are you willing to put forth in order to perfect your skills? How much money are you willing to invest in training materials and tools for your business?
a. If you are married and/or have children, you need to discuss this with your partner and explain your decision and that it will take some time to see results. (Believe me, if you don’t you’re setting yourself up for possible tension)
3. How much money do you want to earn from your online business? Be specific. Then break it down (annually, monthly, weekly, daily)
4. Over what period of time (realistically) do you want to achieve your income goals?
Start by answering these questions. Of course there are more, but this will get you started. Now, if you’re already involved online and not seeing the kind of success you had hoped for, maybe now is a good time to revisit these questions.
To get the full blown process, subscribe to my newsletter, beginning with your FREE Report 48 Hour Action Plan. Along with specific step-by-step instructions toward making your first sales online, you will also receive free PDF guides and video tutorials that I have specifically selected to coincide with the newsletter articles. These are resources that I personally use in my own business every day.
What will this cost you? Nothing but your honest feedback regarding your successes and challenges.
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